How to reply to a custom ring inquiry before the shop closes
A 4 part reply and a question bank for custom work. Print it and keep it by the bench.
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Thank them, ask about the occasion and the style they have in mind, then offer visit times. Ask questions in the first reply and leave prices and any claim about metals or stones for a conversation with you.
What each part does
| Part | What it does | What you fill in |
|---|---|---|
| 1. Thank them | Shows a person read it | Their first name |
| 2. Ask about the occasion | Sets the timeline | The date they mention |
| 3. Ask about the style | Gives you something to sketch from | Photos or words they send |
| 4. Offer visit times | Moves it to the counter | 2 windows from your calendar |
Your reply
Hi , thanks for writing about a custom .
Is this for a date you have in mind? Any photos of styles you like would help.
I can meet or . Which works?
Example wording only
Questions for custom work
| Topic | Ask |
|---|---|
| Occasion | Is there a date you are working toward? |
| Timing | When would you like to have it in hand? |
| Style | Do you have photos of pieces you like? |
| Metal | Do you have a metal in mind, or would you like to see options at the shop? |
| Stones | Are you bringing a stone, or would you like to look at some together? |
Details for a conversation with the jeweler
- Prices and quotes
- Appraisals and value statements
- Any claim about a metal or a stone
- Advice on what to buy as a gift
Descriptions of metals and stones are covered by the FTC Jewelry Guides (16 CFR Part 23) and state law. This sheet does not cover those rules and is not legal advice. Check each detail yourself.
Each overnight inquiry still needs its own reply.
LUR can draft these replies for your shop in your words. You approve each one before it goes. Read the jeweler workflows.
LUR guide. prmode.ai/guide-custom-inquiry-reply-sheet